Job Purpose
Developing new channel partners based on local market insights for expanding distribution reach in the organization.
Specific Skills
• Demonstrated ability to communicate, present and influence credibly and effectively at all levels of the organization.
• Proven ability to drive the sales process for desired results
• Strong business sense and Liquor industry expertise.
• Successful experience in consistently meeting or exceeding targets.
• Good Interpersonal Skill.
• Good Communication Skill.
• Ugandan National
• Gender : Male
Responsible For
Channel Management:
• Brief of product USP, Channel wise Price & Schemes to relevant stake holders. • Providing complete assistance to the Territory Development Officer within UGANDA to enable Secondary sales & Business Development.
• To have all Sales Enablers support to team Build Volumes around the Brand.
• Brand/Pack Numeric & Weighted Distribution. Business Development:
• Interacting with all channels & teams on regular basis for generating desired sales volume.
• Identifying opportunities for improving retail sales.
• Interacting with Channel Partners & Develop inputs with Sales Enablers like POPs, samplings and other brand development initiatives.
• Gather knowledge & Keeping track of local events and celebrations to explore the possibilities of getting associated with it to improve brand image and sales volumes. Planning & Management:
• Formulating monthly tour plan & schedules for self and team members for better coverage of territory and frequently meeting trade channel partners.
• Identifying potential new markets/dealers/partners, trade opportunities & recommending new business development plans
• Planning and execution BTL activities in coordination with marketing, sales and service team members.
• Gathering market intelligence and providing strategic input to Management for further action.
• Planning in advance the BTL activities (schemes, sampling, promotions etc.) which suit the local market.
• Preparing the brand/pack, channel-wise, area-wise sales forecasts for the country based on Market opportunity, Sales trends, Marketing Inputs. Team Management:
• Ensure the team is adhering to work timings, daily report submissions and professional approach to all customers.
• Identifying the training needs and planning/imparting training programs to sales teams. Ensure the team is fully aware of their roles, responsibilities and daily , weekly & monthly priorities.
• Developing and implementing the go-to-market strategy with regards to targets to achieve goals.
Educational Requirements
• Graduate/MBA with 12-15 years of Sales in Alco Beverage Industry.
• Must be subject matter expert and has command over the subject/concepts.
Year/s of Experience
• 12-15
Job application procedure
Interested in applying for this job? submit your application now to cv@welcometoebc.com
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More Information
- Address Kampala, Uganda, East Africa
